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Get Your Ducks In A Rowe

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Jim Rowe Is a 45+ Yr Marketer Speaker and Author Of GET YOUR DUCKS IN A ROWE 2 BOOK SERIES On Critical Thinking Communication And Strategic Writing

Get Your Ducks In A Rowe - Book-1

Business Writing & Communication

Imagine having your students or team quickly master the art of writing a clear, concise and compelling POV on 1-simple page.

Then being able to craft it into a cohesive impactful presentation. It is not taught in school, so I wrote GYDIAR-Book-1 as the foundation, based upon a classic briefing document, that quickly teaches the simple, proven 10-Step,    1-Page, Fill-In-The-Blanks Format to Think, Write, Present      and Sell that can be read in ~ 1-Hour.

$14.99 (PB)

$9.99 (Kindle)

$5.45 (Audio)

$1/Book Sold Goes To The

Jim Rowe Is a 45+ Yr Marketer Speaker and Author Of GET YOUR DUCKS IN A ROWE 2 BOOK SERIES On Critical Thinking Communication And Strategic Writing

Get Your Ducks In A Rowe - Book-2

Learn The A-D-A-P-T-E-R Method

Now imagine having your students or team able to analyze a situation, draw conclusions, develop and execute a plan.    For the most part, we don't teach critical thinking in school, we teach memorization. But, it's an important talent development need. Therefore, I wrote GYDIAR-Book-2 to explain in more detail how to do each step from critical thinking through execution via The A-D-A-P-T-E-R Method, which stands for Analyze - Deduce - Author - Perform - Tackle - Evaluate - Refine. 

$14.99 (PB)

$9.99 (Kindle)    

$5.45 (Audio)

Imagine

Quickly Fixing Your Students' or Team's

Poor Thinking & Writing Skills

With A Story About Ducks In Business

To Create...

There's A Missing Link In Education!

A Culture Of Communication

While 75% of managers say the top 2 skills they look for when hiring are Critical Thinking and Communication, 45-75% of managers rate recent grads they’ve hired poorly on these skills.

 

Worse, 2/3 - 80% of recent grads rate themselves as proficient, they don’t even know they are not good at it.

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap To Teach Critical Thinking And Communication The Top 2 Skills Managers Look For IN a SHRM Study
Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap Of Poor Critical Thinking & Communication Skills As Highlighted In 3 Major Studies
Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap Of Poor Critical Thinking & Communication Skills As Highlighted In 3 Major Studies
Check Out Media Coverage Of The Issue

Check Out Media Coverage Of The Issue

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap Of Poor Writing Skills As Highlighted In The CNBC Article "Why Johnny Can't Write, And Why Employees Are Mad
Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap Of Poor Writing Skills As Highlighted In The LinkedIn Post By Jeff Selingo Entitled Why Are So Many College Graduates Such Bad Writers
Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap Of Poor Writing Skills As Highlighted In The Inside Higher Ed Article Over Confident Students, Dubious Employers

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The Impact

Inc. Magazine alone had 3 separate articles with headlines indicating the negative financial impact of poor writing and communication. Not to mention the impact on employee performance and morale.

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Indicates The Impact Of The Skills Gap Of Poor Critical Thinking & Communication / Writing Skills Is Costing Corporations Billions
Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Addresses The Skills Gap Of Poor Writing & Communication Skills As Highlighted In 3 INC Magazine Article Headlines

The Cause

The Cause

"It goes beyond Persuasive Writing,” which is important, but it’s not real world. 

​

The Missing Link In Teaching Writing

Strategic Writing Is Real World

  • It starts with analysis of a situation to understand the status, and identify the problems.

  • Then it provides a logical approach to  thinking through problems to develop innovative or creative solutions.

  • Using a structured format for communicating a clear, concise and compelling message to generate buy-in.

  • Providing an approach to develop action plans with common sense formats to achieve goals.

  • Practical, goal-oriented  skills to improve productivity.

 

   It's not taught, so you need to teach your students or train your team via 

   GET YOUR DUCKS IN A ROWE.

To Write Is To Think.

To Write Is To Think.

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Highlights That The Missing Link In Education Is STRATEGIC WRITING Which Is a Real World Approach To Teach Writing That Includes Analysis, Problem Identification, Innovative Solutions To Achieve A Goal Vs The Academic Approach Of Persuasive Writing

  • It starts with analysis of a situation to understand the status, and identify the problems.

  • Then it provides a logical approach to thinking through problems to develop innovative or creative solutions.

  • It provides a simple structured 10-Step Fill-In-The-Blanks Format for communicating a clear, concise and compelling message to generate buy-in.

  • It also includes "executional" approaches to develop action plans with common sense formats to achieve goals.

  • Resulting in practical, goal-oriented  skills to improve productivity.

 

   It's not taught, so you need to train your team via the 

   GET YOUR DUCKS IN A ROWE approach.

Strategic Writing Is Real World

To Write Is To Think!

The Solution

The Cause

Book-1

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Wrote A Fable To Teach Strategic Writing Becaue A Story Is 22 More Memorable Than facts Alone

Facts Tell. Stories Sell!

Inspired by Who Moved My Cheese, I wrote a simple fable about ducks in business as a quick read to provide executives and educators a simple way to teach a structured process of critical thinking to write strategically. It is based upon my 45+ years in marketing in senior client side, agency president, and agency ownership positions.

 

While the initial focus was training executives and recent grads in business, the exact same structured format is ideal for high school teachers and college professors to teach these fundamental skills to students before they graduate. (SEE 'TEACHING' BELOW).

A Story Is A Better Way To Learn

Versus Another Boring Business Book

“Story is up to 22 times more memorable than facts alone.

Stories are not facts, figures or lists, and yet when facts and figures are interwoven into a story it can pull at the audience both intellectually and emotionally.”

Jennifer Aaker, Stanford Marketing Professor

Inc. Magazine

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Wrote A Fable To Teach Strategic Writing Becaue A Story Is 22 More Memorable Than facts Alone

Check Out These Reviews

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1 - DO IT YOURSELF TRAINING

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Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is..."What a creative, fun way to teach young professionals, students, even seasoned executives the importance of how to think critically, communicate on paper or in person, solve problems, and organize a business plan."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is..."... such a pleasure to read! ...informative, compelling, entertaining, and valuable. ...so much more than just teaching the reader how to write – it teaches them how to think, how to plan, and how to present in business."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"Quick, enjoyable, important read...the requisite 1st step is learning how to think clearly, concisely, and logically to become better thinkers, problem solvers, writers and presenters."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"A very good, fun approach to business communication. Easy way to remember ...Recommend to all who need to improve their business presentations. Sending this to my college bound granddaughter."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Extremely useful for business writers and thinkers of all experience levels. ...very relatable story that does a great job of succinctly getting the message across. Recommending it to colleagues & friends."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"Loved the book...definitely be able to use the insights. Thank you for keeping it so simple…now it is just a matter of using the structure...and making it a habit."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Concise business advice on improving communication in a very engaging manner...should be required reading for any college business major or MBA candidate."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "...helps them use simple critical thinking to identify problems, analyze information to arrive at solutions, and communicate that information across broad levels ...in 28 very easy to digest chapters...super enjoyable."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "user-friendly, engaging process to improve verbal communications...great advice for students, business professionals and parents. You will learn a lot!"
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "As an educator...help students think more clearly, write more concisely and present in an engaging manner... the formula is easily understandable to a wide audience."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Must Read for Effective Communication in All Aspects of Writing! Very succinctly explains process of getting your point across through writing, an invaluable skill."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"fantastic refresher for all of us! Critical thinking & communication are so important to our success... great read for recent college grads along with us old dogs. Well done!"
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book i"required reading for college business major or MBA ...excellent guidelines for written communications ...keep them brief & to the point... step-by-step proposal methodology"s
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "WOW! I loved this book! It’s a quick read and taught me how to get my ducks in a row. Can’t wait for book 2!"
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Wish I had this when I was younger! For anyone starting their career...this is a practical and needed guide to effective writing in the business world."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "I was entertained while reading this book. The learnings will be used in my work, may it be small or big, this book will serve as my guide. So well thought and written!"
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "I’ve had the amazing & distinct pleasure of working with Jim. “Get Your Ducks in a Rowe” reinforces all of the fabulous lessons I’ve learned from Jim, but puts them in fun fable!"
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "had fun reading this clever, well thought- out guide to business thinking, writing, presentation & selling! Highly recommend following the 10-step Formula!"
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Great read. Communication has become even more important and this book touches on all important areas for precision and improvement."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Easy read. Recommend for young professionals and students looking to enhance their communication skills."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"The book is written in a way that makes you want to read more, all while making the information easily digestible."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Artistically well written, this book emphasizes real business need. ...learning strategic thinking, and most importantly communicating.."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Easy to read with a surprise treasure map for improved thinking and presentation of ideas. ... enjoyed pointed distinctions between written plans and group presentations."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is" Easy read for young professionals and students."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "Great book. So on target. Good read for all."
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"I started off thinking the books were a little childish & simplistic... then I realized how brilliant they were.”
Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is"a structured approach to critical thinking. benefit from thinking more clearly, organizing thoughts more logically, and presenting them more effectively."

Book-2

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Wrote A Fable To Teach The A-D-A-P-T-E-R Method Of Problem Solving & Business Communication
Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Wrote A Fable To Teach The A-D-A-P-T-E-R Method Of Problem Solving & Business Communication

I Wrote Book-2 To Teach A Simple Way To Understand The Holistic Cycle From Critical Thinking - Communication - Execution

 The A-D-A-P-T-E-R Method

Chapters By Section
 ​

Analyze

  • How To Analyze A Business With And Without Data   

  • How To Draw Conclusions & See Implications

​

Deduce

  • How To Set Strategic Direction

  • How To Develop Creative Solutions

​

Author

  • This Is A Brief Synopsis Of The 10-Steps Of Book-1

  • Author Advice - A Deep Dive Into 10 Writing Tips & Tools

​

Perform

  • How To Present Effectively

  • How To Use PowerPoint Properly

  • How To Interact With Your Slides

  • How To Leverage Body Language & Voice

​

Tackle

  • The Importance Of Project Management

  • Key Areas & Simple Tools For Project Management

​

Evaluate & Refine

  • The Importance Of Tracking Metrics & Planning To Adapt

Teaching - Training - Talking

Teaching

Jim presenting to ASU Grad students

via  3-HR Zoom showing slide of

why Dr. Susan Keith selected 

Get Your Ducks In A Rowe as textbooks.

_________

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE are thrilled to announce that both book-1 and Book-2 were used as Textbooks at Angelo State University In The Communication & PR Grad Student Classes because they were views as an entertaining way to learn, the students can finish and have something tangible to use, and they should keep them as reference guides the rest of their lives

Grad Student Open Ended Comments 

On Likes & Benefits Of Both Books

Jim Rowe Marketer Keynote Speaker And Author Of GET YOUR DUCKS IN A ROWE Book-1 and Book-2 were used at Angelo State University In The Communication & PR classes to grad students and the post survey of students showed they were overwhelmingly positive about the books including 90% rating them as an entertaining way to learn, they provide a simple and tangible approach, uniquley lavuable reference guids and that all college students should read the books

The Grad Students Were Provided A Survey To Provide Insight Into What They Learned And The Benefits Of The Books Approach

(Via a 5-point scale)

Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is "The book was fun and had an interactive way to understand it” “Loved the story aspect ; made it a quick and beneficial read” “It had a engaging story” “Not boring”
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is “Gives the reader a great 10 step guide“ “The 10 steps were very beneficial when it comes to presenting and putting pen to paper.” “Having this step-by-step breakdown with an example that I will carry for the rest of my professional career”
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is “different outlook on my critical thinking skills“ “Knowing how to use critical thinking skills and also how to present with practice” “the ability to have this knowledge before I go out into the work force and have to give presentations no matter what job I pursue”
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is ““having a fictional story teach you about business was fun, and not a boring read that I would of learned nothing from“ “Like Book-1 Very easy read, never felt tired reading it as I felt I was making great progress as each page and chapter are short” “breakdown of the ADAPTER method was very simple & easy to understand while beneficial getting the point across effectively”
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates “lined up like a puzzle connecting to the first book allowing me to learn new things... needing a formula like these books“ “Showed me ways to prepare for presentations” “Loved book two from a informative aspect. And found many of the principles to be practical in my life””
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is “It provides research methods on how to gather data“ “It gives knowledge on how to conduct research” “Learning the SWOT theory” “Showed me ways to prepare for presentations“
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is “the benefits of book two are the breakdowns of each section of the adapter method and how they are beneficial to our career“ “Good in depth explanations of acronyms” “Both books allowed me to have a formula to look at and not feel lost as a new graduate student who didn't learn things like this in my undergrad.”
Angelo State Student Book Review Comments Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicates the book is “Very quick and easy read. Made topics easier to understand“ “Very easy read, never felt tired reading it as I felt I was making great progress as each page and chapter are short” “It was very easy to read and to understand the concept” “An easy read with language that made sense to me”

Teaching - Training - Talking

Training

Academic Journals Book Reviews

Academic Journal JSAEDS Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE ...a story-telling fable approach to emphasize its formulated 10 steps ...storyline makes it an easy read ...excellent guide for educators to assist students in developing writing and thinking skills
Academic Journal JSAEDS Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicate: The design of these two books helps people structure their thinking skills and allows for clear and concise writing.
Academic Journal JSAEDS Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicate: Combining the two books into a training program or communications course can provide a comprehensive resource to develop more efficient and effective communication abilities.
Academic Journal JSAEDS Book Review Of Jim Rowe's GET YOUR DUCKS IN A ROWE indicate:The author created a simplistic and informative program that should be a must read for anyone wishing to help others improve their communication skills – especially writing skills.

Having trained teams,   I realize you can't just say... here, read this book and write this way!

Therefore, I Created 2 Training Approaches To

Create A Culture Of Communication

1 - DO IT YOURSELF TRAINING

Large corporations are spending $10,000's on writing and communication training.

Many SMB's can't afford that.


Therefore, I created the Customizable PPT & 1-Page Form to provide senior executives at smaller companies with 2 simple, inexpensive tools to complement the books to train your team quickly and effectively.

Jim Rowe Marketer Speaker Author of GET YOUR DUCKS IN A ROWE 2-Book Fable On so reated a DOWNLOADABLE PPT and 1-Page DOWNLOADBLE 10-STEP FORM For Small Businesses To Inexpensively Train Their Teams Fixing The Skills Gap Of Poor Critical Thinking & Communication
Jim Rowe Marketer Speaker Author of GET YOUR DUCKS IN A ROWE 2-Book Fable On so reated a DOWNLOADABLE PPT and 1-Page DOWNLOADBLE 10-STEP FORM For Small Businesses To Inexpensively Train Their Teams Fixing The Skills Gap Of Poor Critical Thinking & Communication

  • 10-Steps With Definitions / Tips

  • A Simple “Fill-In-The-Blanks” Form

  • Use Key Words / Phrases to be Precise / Concise

  • Final Is Editable In PDF 

  • Adopt As Unified Corp. Approach

Buy The Downloadable PPT
& 1-Page PDF for $34.99

To Create A Culture Of Communication you all need to be using the same approach.

​

  • Therefore, I created the form with a brief description for each of the 10-Steps so they don't need to refer back to the book again

  • You want everyone to use this format going forward in written documents and in PPT presentations

  • Make sure the 1-Page form is in your HR Manual as an important tool to use for all major written documents and recommendations so everyone uses the same approach

  • Goal is to create “Culture Of Communication” to lower stress > increase morale > improve productivity.

The 2 Books are still the foundation of learning the Get Your Ducks In A Rowe the approach. The PPT is set up and structured so you can download it with instructions for how to present to your team allowing you to customize it to your specific issues and circumstances. I recommend starting with the PPT to set up the "why is this needed," then hand out the books as outlined below.  The basic structure is as follows:

​

1 - Reason for the Meeting

Why you scheduled the meeting. Indicate need to improve thinking / communicating. Stay positive.

​​

2 - The Skills Gap

A synopsis of the data showing this is a major issue nationally - it's not just them!

​

3 - The Problems

Outline the specific examples that led you to look for a means to think / communicate better to be more productive.

​

4 - The Solution

Strategic Writing via Get Your Ducks In A Rowe's 10-Step Format to make sure everyone is using the same approach.

 

5 - Hand Out Book-1

Ask them to spend ~1-hour and read it and plan a follow-up meeting shortly thereafter.

  • Customizable Reason For Meeting

  • Research On The Skills Gap

  • Customizable Examples Of Your Issues

  • Solution Is Strategic Writing

  • Approach Is Get Your Ducks In A Rowe

Customizable Team PPT
Customizable Team PPT
1-Page 10-Step Form
Book-2
Book-1

2 - CUSTOM COACHING BY JIM

Jim Rowe Marketer Speaker Author of GET YOUR DUCKS IN A ROWE 2-Book Fable On Coaching To Fix The Skills Gap Of Poor Critical Thinking & Communication

The key steps are:

  1. A Discovery Call to understand the issues and goals.

  2. A Proposal based upon the anticipated amount of time to both prepare / customize the presentation and present to you team(s).

  3. STEP 1: A Kick Off Session with the team to set up the "reason why and need" for the project using examples and issues from your company.

  4. STEP  2: Hand out the books for the team to read

  5. STEP 3: A 1/2 day session where Jim reviews the core points from each book inserting relevant examples to ensure total understanding and buy-in.

Work with Jim to develop a coaching session(s) that is customized to be most relevant to your business issues as it relates to critical thinking, writing and presenting based upon both Books - 1 & 2

Have Jim Coach Your Team To

GET YOUR DUCKS IN A ROWE

Teaching - Training - Talking

Talking

Jim presenting to ASU Grad students via 3-HR Zoom showing slide of  why Dr. Susan Keith selected Get Your Ducks In A Rowe as textbooks. _________

Jim presenting to ASU Grad students via 3-HR Zoom showing slide of  why Dr. Susan Keith selected Get Your Ducks In A Rowe as textbooks. _________

​The Grad Students Were Provided A Survey To Provide Insight Into What They Learned And The Benefits Of The Books Approach (Via a 5-point scale)

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